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Announcing Funded Digital Marketing Courses in Hull and East Yorkshire

Written by James Adams

Student on Digital Marketing Course

Following a succesful tender process, our Digital Marketing Course, which focuses on Digital Marketing with AI, is now eligible for funded places n Hull and East Yorkshire. Adding another in-demand course to the list of funded courses to the skills bootcamps in Hull and East Yorkshire, offered by Tech Educators.

Self employed business owners get 100% of the course funded, with SME's paying just 10% of the total costs. Interested individuals can sign up for the digital marketing course in Hull and East Yorkshire on our website.

Funded through the Department for Education's (DfE) Skills for Life, Skills Bootcamps program, Hull City Council were succesful in gaining a total of £4.3m to boost skills for local workers and the regional economy.

Our Digital Marketing with AI course, which is led by industry experts and practictioners in both marketing and AI, lasts a total of 13 weeks. The focus of the course isn't about simply getting a certificate at the end, we focus on ensuring you gain practical digital marketing skills to use in your business, at the end of each week.

Participants explore the fundamentals of digital marketing, delve into the application of AI tools in content creation, and master strategies across email marketing, SEO, and social media marketing. The final focus is around the development of a detailed marketing plan for your business. We want businesses to take away the experiences and knowledge and apply it into their organisations straight away. This program aims to support the digital growth of Hull and East Yorkshire's vibrant business community, enabling small businesses to harness the power of digital marketing to drive growth and innovation.

Tech Educators CEO, James Adams, expressed his enthusiasm about the new program: "We always look at course creation through two lenses; firstly, can we bring bleeding and leading edge technologies into the course we design. If we can't do that, we aren't being true to what we are as a provider. Secondly, is there a market to disrupt? Is there something about the skills delivery that isn't hitting the mark, isn't allowing participants to take that knowledge forward effectively, where is the application? When we explored the digital marketing course sphere here in the UK, we noticed that there is a huge leaning into practice, and that's understandable given the breadth of the topic. We think we've struck a balance here with theory and applicable practice that yields results."

This approach has yielded results in both the uptake for the course and the results that students are achieving. "For this program, we are judged on businesses achieving new opportunities and employees using the skills in their business. Already in Hull and East Yorkshire, we are seeing that. The end of week projects demand you put the approaches into actions and we have seen those outcomes. It's a real win."

Ready to learn more? Book some time in with the team and they can give an overview of the course and its outcomes, as well as secure funding on your behalf.

About the Author

James has 8 years with Fortune 200 US firm ITW, experience of managing projects in China, USA, and throughout Europe. James has worked with companies such as Tesco, Vauxhall, ITW, Serco, McDonalds. James has experience in supporting start-up and scale up companies such as Readingmate, Gorilla Juice and Harvest London. James completed his MBA at the University of East Anglia in 2018.

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